Businesses and entrepreneurs are turning to automation tools to streamline their social media efforts. Two popular options in the market are Purple Leaf and EasyGen, both designed to help users generate and schedule content effortlessly. But which one is the right fit for your needs? In this article, we will compare the key features, usability, pricing, and overall benefits of Purple Leaf and EasyGen.
Key Differences Between Purple Leaf and EasyGen
Multi-Platform Support vs. LinkedIn-Only
EasyGen is specifically designed for LinkedIn, making it a suitable choice for those who primarily focus on that platform. However, for businesses aiming for a broader presence, this may be a limitation.
Purple Leaf, in contrast, supports multiple platforms, including LinkedIn, X (Twitter), Facebook, and Threads. Additionally, it provides short-form video script generation for platforms like YouTube Shorts, Instagram Reels, and TikTok, a feature not available in EasyGen.
Website Integration
EasyGen generates LinkedIn posts based on images, audio, documents, or keywords, requiring user input for each post.
Purple Leaf automates content creation by pulling information directly from the website, generating posts for all pages rather than requiring manual input for each one. This can save users time when managing multiple content pieces.
Feature Comparison
Post Scheduling
EasyGen offers basic scheduling features for straightforward, one-time post planning. Simply navigate to the desired date, click on the post, copy the content, and manually publish it LinkedIn Profile.
Purple Leaf provides an advanced social media scheduling tool designed for ease and efficiency. With a calendar view, you can navigate to any date and see icons for each connected social media platform. Clicking on a post reveals a share button, allowing you to publish directly to the respective platform. On the scheduled day, you’ll also receive an email reminder, giving you the flexibility to post at your convenience. Additionally, Purple Leaf offers a customizable content calendar template to help you plan and schedule your posts more effectively.
Hashtag & Keyword Suggestions
EasyGen does not include hashtag suggestions in the posts it generates, which can limit post discoverability and engagement potential.
Purple Leaf includes relevant hashtags with every post it generates, taking the guesswork out of tagging. This not only saves time but also helps your content reach a wider and more targeted audience, increasing the chances of engagement and visibility.
Post Regeneration
EasyGen allows users to regenerate content only at the time of post creation. Once the post is finalized, there are no further regeneration options available.
Purple Leaf enhances this functionality by enabling post regeneration at any point in the process, even before finalizing a draft. This on-the-go regeneration feature provides users with greater creative flexibility and the ability to fine-tune content more efficiently.
Content Categorization
Purple Leaf simplifies content management with smart categorization. It creates tailored content categories based on your website type—like “Awareness” for SaaS—and automatically assigns each page to the right one, making it easy to maintain a balanced content strategy.
EasyGen currently does not offer any such feature.
Post Images
Both EasyGen and Purple Leaf offers image generation option.
Pricing
| EasyGen | Purple Leaf |
| Pro Plan – $59.99/month (Single Plan) | Starter Plan – $29.99/month Growth Plan – $79.99/month Enterprise Plan – $149.99/month |
| Image Credits – $10/month (21 Images) | Image Credits – $10/month (25 Images) |
Purple Leaf also offers some add-on features with your plans like additional websites, social media post images.
Final Verdict
Both EasyGen and Purple Leaf offer valuable automation tools for social media content creation. EasyGen is a good choice for users who focus primarily on LinkedIn and prefer a straightforward approach to content generation. Purple Leaf, on the other hand, provides broader platform support, additional customization features, and automation options that may be beneficial for users seeking a more comprehensive solution.
Looking for a versatile and automated social media management solution? Try Purple Leaf today and streamline your content creation effortlessly!
